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University of Death reviewed in Metal Hammer magazine

30 August 2008

The new issue of Metal Hammer magazine (dated September 2008) includes a review of my novel 'University of Death' on p91. The review says the book is:

"A fun novel about the problems faced by musicians in making their mark on a music industry that's falling apart. A bitter satire that works its way up to a memorable finale."

The full review makes reference to my non-fiction book 'Small Business Websites That Work' and says I'm letting my hair down here and having some fun. It's a comical observation in some ways, although there's no reason why someone shouldn't be an expert on website building and a passionate music fan. My press backgrounder for UoD mentions my non-fiction books as a way to establish my credibility as a published author. It's one way to differentiate myself from the many self-publishers out there, some of whom (whisper it now) aren't very readable.

For independent publishers, reviews are a valuable way of demonstrating credibility and publicising books, and I'm delighted to receive such a positive endorsement from Metal Hammer magazine. I'll be updating the book cover with this review quote. Although the book isn't available in the shops, each copy that's lying around in somebody's house or workplace is also an advert and good cover copy can help others to take an interest in the book and start reading.

The editor kindly published my website address with the review, although the exact URL published was unfortunately wrong. I've fixed it on the server so it redirects, but I'm also going to count the number of visits originating from that review, which will be an interesting experiment. It's difficult to attribute any sales or website traffic to particular coverage, but I do have an opportunity here to tie up the review with the resulting website visits (even if I can't follow that through to sales at the moment).

Labels: book review, books, publishing, university of death

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